Food Blogging For Dummies Giveaway {rach reads & reviews}

I was super excited when Kelly from Just a Taste asked if I would like a copy of her new book to review.

Food Blogging For Dummies. I’ll let you put two and two together regarding why I need this book.

Also, Kelly’s blog is fabulous, full of great food and awesome photography, so I knew she was very knowledgable and capable of writing this type of book.

In other words, I trust her opinion.

And let me tell you, I was not disappointed. There is a TON of great info in this book. It is jammed-packed with everything you need to know about blogging about food. I can tell it is one of those books that is going to get worn to pieces from all the use it is going to receive.

I’m not pointing any fingers…but you need this book.


Week 2 of my book review series! Yay! Here we go…

The book’s stats:

  • Complete Title: Food Blogging for Dummies
  • Author: Kelly Senyei
  • Photos by: Kelly Senyei
  • Publisher: John Wiley & Sons, Inc.
  • ISBN: 978-1-118-15769-5
  • List Price: 24.99 for paperback
  • 308 pages
  • Author’s bio: See Kelly’s bio here.

Table of Contents:

  • Introduction
  • Whetting Your Appetite (The Many, The Proud; Finding Your Niche; Setting Up Shop)
  • Finding Your Voice (Is This Thing On?; Setting Your Content Menu; Branding Your Blog through Consistency and Frequency)
  • The Soup to Nuts of Design (The Lay of the Land; Your Blog’s Roadmap; Getting Your Garnish On)
  • Eating With Your Eyes (Food Photography Basics; Gathering Your Equipment and Tools; Styling and Photographing Food)
  • Marketing and Monetization (Super Marketing; Bringing Home the Bacon)
  • The Part of Tens (Ten Things to Know before Starting Your Food Blog; The Ten Hardest Foods to Photograph)
  • Index

Note: I realize some of those might sound a bit cryptic, but Kelly has covered everything in this book. From naming your blog (if you haven’t started a food blog yet, take it from me–this one is important!), to content, to length of posts, to frequency of posts, to widgets, badges and buttons. So much more, too!

Things I loved:

  • The huge amount of information provided.
  • The photos–from reading Kelly’s blog, I knew these would be great, so no surprise there.
  • The layout. It is a very user-friendly book.
  • The familiar faces! I saw Marla, Kalyn, Amanda, and more! Kelly uses a lot of examples to really make clear points.
  • Charts and Graphs. Not only because I’m a nerd, but also because it shows how much time and research Kelly put in while writing this book. It also shows that it is factually based, not just her opinions.
  • Fun little icons denoting Tips, Things to Remember, and Warnings. These make the book easy to navigate.

Things I wished were different (because I’m always going to give you my honest opinion!):

  • I wish I had this book in my hands the day I decided to start a food blog. It would have taken care of a lot of headaches.

Some things I learned just from QUICKLY flipping through it:

  • The optimal placement for a knife in a photo.
  • I learned more about Google Recipe View.
  • That I still have A LOT to learn.
  • I got some fun prop ideas for photos.

Interested? Purchase here. Or enter to win below!

GIVEAWAY DETAILS: One winner will be randomly chosen to receive a copy of Food Blogging For Dummies.

UPDATE: Giveaway has closed. Congrats to Erin B! Enjoy the book!

To enter (REQUIRED): If you are a food blogger, tell me what you would like to learn or improve. If you aren’t a food blogger, tell me why you would like this book. A gift for someone? Interested in starting a food blog?

For Extra Entries (MAKE SURE to leave an extra comment for each or they will NOT count):

1. Subscribe to my RSS feed or add your name to my email list (please confirm when you get the email asking you to do so).
2. “Like” Rachel Cooks on Facebook (My NEW Facebook page! Please double-check to make sure you like this one and not my former page).
3. Follow @rachelcooksblog on Twitter (notice my NEW Twitter handle!).
4. “Like” Just a Taste on Facebook.
5. Follow Just a Taste on Twitter.
6. Follow me on Pinterest and pin this post. (If you aren’t on Pinterest, let me know and I’ll send you an invite!)
7. Tweet about this giveaway, using this: “Win a copy of Food Blogging For Dummies by @justataste on @rachelcooksblog’s site #giveaway”

Up to 8 chances to win! Giveaway will close on the 19th of April (Thursday) at midnight EST and I’ll announce the randomly chosen winner Friday morning (4/20). Winner will have 48 hours to respond before I choose another winner. Book will be shipped by the publisher.

Disclosure: I was provided with a free copy of the book to review, but no other compensation. All opinions are, as always, 100% my own. Some links in this post are affiliate links.

PS: Congrats on the wonderful book, Kelly!!! I can’t wait to delve in deeper. I have my highlighter ready!

When you make a recipe from my site tag it with #RachelCooks!
I love to see what you're creating!


  1. I’d like to learn how to put those little twitter, pinterest, and facebook icons on my homepage. I have no idea how to put them there!!

  2. I am so getting this book! I always love reading about photography tips, idea and styling. This looks like a great read.

  3. I subsribe to your email updates.

  4. I like you on FB! :)

  5. I follow you on Twitter! :)

  6. I like Just a Taste on FB.

  7. I would like to learn about object placement and lighting optimization.

  8. Actually I am a book blogger who is thinking about tying food into my reviews! I am really interested in this book and seeing the best ways to combine the two :)

  9. Oh wow…this giveaway came at the perfect time. I’m not a blogger, but I’ve been contemplating starting a blog for a while. This book would be an invaluable resource.

  10. I subscribe via email.

  11. I follow you on Twitter.

  12. I like you on FB.

  13. I definitely could use this book. The biggest problem I have is food styling. I am seriously lacking in the creativity department, so all of my pics are of just the food, no props. I would love some help in that department.

    The day you announce the winner is my birthday; wouldn’t that be the best birthday surprise? :)

  14. I have liked your new page on FB.

  15. I have liked “Just a Taste” on Fb.

  16. Great review, Rachel! I am thoroughly enjoying the book and love the ideas that I have gotten so far. I, too, wish I would have had it the first time I pushed “publish”!

  17. I really want to start a food blog myself! I love to bake and cook! I would love to be able to share some of my goodies with others and maybe inspire them to start their own blog:)

  18. I subscribe via email

  19. I like you on Facebook

  20. I follow you on twitter

  21. I don’t think I really need this book, I would rather read your blog than my own!

  22. Ohh do I need this book! The thing I would most like to improve is my food styling and photography.

  23. I for sure need to do better photography on my food blog!

  24. I would love this book. Hello! Just the book title fits me. I’m just now starting out and I know there’s so so so much more for me to learn! (:

  25. I am already subscribed to you via RSS.

  26. I “liked” your FB page.

  27. I am a twitter follower @mommyoftwoblog.

  28. I “liked” Just a Taste on FB.

  29. I am following Kelly via twitter.

  30. I follow your pins via Pinterest.

  31. I would love this book, I want to start a food blog. I have no idea where to start, this would be very helpful. Thanks for the chance to win.

  32. Oh there’s so much I want to learn – like where to place the infernal fork and knife! Seriously, that question plagues me!
    And how to utilize social media better.

  33. I follow you on Twitter, o’course!

  34. I’m read a lot of food blogs, and am considering starting one

  35. I would like to have more knowledge anout website creativity, social media and taking better photos for my food blog.

  36. Awesome!! I love this giveaway! Just liked on Facebook (I follow you both already on twitter) and I just tweeted about the giveaway :)

  37. I am not a blogger, but am interested in the realm and want to learn more about same.

  38. I’d like to learn more about photography and food props!

  39. i subscribe to your RSS feed

  40. i Follow @rachelcooksblog on Twitter

  41. I Follow Just a Taste on Twitter.

  42. I tweeted about the giveaway

  43. I want to learn how to take better food photos, styling tips, how to write better and make my posts more interesting and personal. DEFINITELY need help with html, design, widgets, and buttons, and photoshop tips. Basically I just need this book!

  44. I’m subscribed to your rss feed via email :)

  45. I follow you on pinterest and pinned this –

  46. I’d love to learn more about the back end of my blog, tech stuff that bakers don’t know :P

  47. I am subscribed to your RSS

  48. tell me what you would like to learn or improve = learn more about the nuances of wordpress CSS code and style sheets, widgets, and the tech nitty gritty so if I have a problem I can fix it myself…ya, right :)

  49. There are so many things I still want to learn! Mostly photo stuff though I guess.

  50. I’d love to improve my photography, but cannot afford a new camera at the moment:(

  51. I could use a bunch of tips…there’s always room for improvement!

  52. I’ve just started a blog but I’d love to know how to direct more traffic (than just family) to it. I also know nothing about photograph so I’d love to learn more about photos for blog posting too!

  53. Subscribed to RSS feed.

  54. I liked Rachel Cooks on fb!

  55. I liked Just a Taste on fb!

  56. Subscribed to your email list.


  57. “Liked” Rachel Cooks on Facebook.


  58. Following @rachelcooksblog on Twitter.


  59. “Liked” Just a Taste on Facebook.


  60. Following Just a Taste on Twitter.


  61. I tweeted about this giveaway:!/attctong/status/190531353379487744


  62. From your Review of this book, I can learn a lot and they are so useful to me. I like to cook, maybe someday I start a food blog soon.


  63. I’d love to get better and making food look pretty and taking pretty pictures. I can make it taste good, but presentation is important!

  64. I would love to win this book because I feel that most of my food blogging has been self-taught and there are times when I find myself wondering, “what angle should these cookies be positioned in this photo.” I need help with photography!

  65. I like you through my own FB page.

  66. I would LOVE to win this book, considering I’m still mostly a dummy. Subscribe through Google Reader.

  67. Would like to start a blog

  68. Liked Rachel cooks on fb

  69. Liked just a taste on fb

  70. I need to improve everything about my blog ;)

  71. I like you on twitter.

  72. I like you on Facebook.

  73. This would be great for either my grand-daughter or my youngest daughter.

  74. There’s a lot I need to learn about food blogging. I’ve always wanted a book like this to tell me the ins and outs. I guess some savvy people can figure out these kinds of things by themselves, but I’m not one of them!

  75. I am considering starting a blog that is exclusively devoted to food. I feel this book might help me as I consider whether or not to do that, and how to set it up.

  76. I subscribe to your RSS feed.

  77. I have liked your new Facebook page.

  78. I have followed your new Twitter handle.

  79. I liked Just a Taste on Facebook.

  80. I followed Just a Taste on Twitter.

  81. I’ve always been toying with the idea of starting a blog but am totally overwhelmed with where to start! This would erase that excuse, that’s for sure! :) Thanks! :)

  82. I would like more info on the back end of my blog. I’m teaching myself and my boyfriend is helping me. But really I think it’s best for me to know what’s going on with all aspects of the blog so it can function at its best!

  83. I followed you on twitter!


  85. I liked Just a Taste on Twitter

  86. I liked Just a Taste on Twitter too!

  87. I would like to learn to improve everything!

  88. I follow Just a taste on Twitter!

  89. I’d love to improve photos & also ads/SEO.

  90. I would love this book for myself. I don’t have a food blog yet, but have been wanting to create one for a while now to keep track of all the recipes I find and love!

  91. I am subscribed to you via Google Reader!

  92. I liked your FB page!

  93. I follow you on Twitter!

  94. I liked Just a Taste on FB!

  95. I’m following Just a Taste on Twitter!

  96. I’m following you on Pinterest and repinned your giveaway! Thank you for the opportunities to win!

  97. I am always looking for tips, especially on photography! Sounds like a great book!

  98. I’d love to know how to reel in followers and keep them coming back!

  99. I’m an email suscriber!

  100. I’m following you on Twitter!

  101. I like your Facebook page!

  102. Following Just a Taste on Twitter!

  103. I’d give this as a gift to my daughter who has a food blog.

  104. this book sounds wonderful–each of the sections sound incredibly helpful. i’m wanting it even more now that I’ve read your review of it!

  105. I would love to have a copy. Have been thinking for a while I would like to have a personal blog for family and friends. But have been a little unsure about the whole thing and where to start.

  106. I like you on FB

  107. I follow you on twitter

  108. I follow you on RSS feed

  109. I liked Just a Taste on FB.

  110. I follow Just a Taste on Twitter.

  111. I already follow you on Pinterest and pinned the post.

  112. I tweeted about the giveaway.

  113. I’m starting a foodie blog and could use the help with photos!

  114. I “Like” Rachel Cooks on Facebook

  115. I definitely think I need to learn a little more about editing pictures – I can handle basic editing, but some of the bigger stuff still kicks my butt…

  116. I follow @rachelcooksblog on Twitter

  117. I tweeted about this giveaway!

  118. I “Like” Just a Taste on Facebook.

  119. I follow Just a Taste on Twitter.

  120. I want to learn more about food photography.

  121. I follow @rachelcooksblog on Twitter.

  122. I would like to improve my publicizing

  123. I’m so in need of this book, my recipe blog is more of a recipe book list.

    As ever it’s always a joy to read your page Rachel and it was fab to hear from you over on Twitter too x

  124. I’d love to improve my photography!

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